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Channel: Web Strategy Archives - Schall Creative
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What to Research Before a Website Rebuild

Rebuilding a website is exciting, but it can also be quite stressful. It’s important to start off the process on the right foot so you can avoid headaches down the road. Here are a few things you...

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What to do when you see your website has “Bandwidth Limit Exceeded.”

When we talk about web hosting services, there is no shortage of bandwidth out there. But it’s always hard to predict how much you’ll need for your website. When someone gets a message that says,...

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How to overcome a bad experience with a marketing agency

There are lots of different types of marketing agencies out there. And they all have different skill sets. The world of marketing can also be hard to understand for someone outside of it, and a company...

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Why target= “_blank” is your friend. External links should open in a new tab!

Attention online publishers! If you are linking to a source within your content you need to make sure said source opens in a new tab. No excuses. Here’s why:   Think about the experience of a reader....

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Success Story: Healthcare Website helps bring in 40 New Patients

Palliativity Medical Group was starting from scratch. They had no brand recognition, no online traffic, no voice and no preexisting website. They came to Schall Creative and hired us to build their new...

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5 Tested Website Features that People Trust

In business, when you meet someone in person you can use your judgement to decide if you trust them. When you visit a website, on the other hand, it can be sometimes challenging to feel that same type...

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How Do You Measure the Success of a Website?

What does it mean to have a successful website? In the past, having a website that worked and looked good may have been all a company was really looking for. But in 2015 a website can and should do...

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A Great Way to Improve Your Medical Practice Productivity

In Part 2, Online Patient Forms: How Email Notifications Help Save Time, we went over testing tips when setting up an email and spoke about a few pointers on static and dynamic subject lines.   In this...

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Your Homepage Copy Should Draw People In

If a user doesn’t relate to your web copy, they tune it out. Plain and simple. They’ll easily ignore your homepage copy and just look around for what they need. Or worse, they’ll hit the back button...

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7 Awesome Ways WordPress and HubSpot Work Together

Yes, WordPress and HubSpot do work well together. No, you don’t have to choose between them.   There are a lot of reasons an organization chooses to have their website on WordPress and, by demand, most...

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What Does a Website Cost? A Full Breakdown by an Agency

What will this website cost me? As a digital marketing agency, it’s only natural for this question to appear often in meetings. Digital agencies each have their own hourly rate. This hourly rate can go...

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7 Significant Conclusions We Learned After a YMCA Website Launch

On Superbowl Sunday, 2016 we launched the brand new YMCA website nmymca.org. After more than four months of research, design, and development, our project was coming to an end. But after launch, we...

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A Simple Explanation of Growth-Driven Design and How It Differs From...

For years we’ve had discussions on discovering ways to build websites that are as close to perfect as possible. Now with the growth-driven design methodology, we have the opportunity to build a website...

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3 Quick Wins Uncovered with Growth-Driven Design for a Dental Website

It’s been incredible to see how well our client’s dental website has been performing after applying Growth-Driven Design (GDD) tactics. Before I share these 3 quick dental website wins, let me give you...

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Getting Deep: How Your First Meeting With an Agency Dictates the Success of...

Web development is a unique profession. It requires technical ability, creative prowess, psychological expertise, and superb communication skills. To launch a website that really tells the story of a...

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It’s Alive: Importance of Live Chat On Your Website

Why Your Business Should Start Using a Live Website Chat A 2015 study by Zendesk proved the importance of live chat on a website. It found that 92% customers feel satisfied when they use the live chat...

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Website Launch for Granite YMCA Camps 2.0

It’s incredible how time flies. It was the spring of 2013 when we launched an all boys and all girls overnight camp website for the Granite YMCA. In that time their goals and challenges were different....

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Website Audit 101: Don’t Skip It

If you’re interested in using your website to collect leads, sell products or gain customers, you need to understand how it’s working and how you can make improvements. A website audit can help you...

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